The Data Examiner 03/19/2023

The Data Examiner – (Notable) Remarks:

** “I was in the mall the other day, I went by the store Lululemon, I walk by and in the window of every Lululemon there’s a sign that says, ‘we don’t support racism, sexism, discrimination, or hate,’” he said. “And I’m like, ‘who gives a f***?’ You’re just selling yoga pants. I don’t need your yoga pants politics.” —- Chris Rock

** The fate of a sycophant is never a happy one. At first, you think that fawning over the boss is a good way to move forward. But when you are dealing with a narcissist – and narcissists are the ones who like to be surrounded by sycophants – you can never be unctuous enough. Narcissists are Grand Canyons of need. The more they are flattered, the more their appetite for flattery grows. That is the hard, almost fatal, lesson Pence learned on January 6, when he finally stood up to Donald Trump after Trump asked for one teensy favor: Help destroy American democracy and all we stand for. —- Maureen Dowd

** In a classic study, a trio of psychologists investigated the factors that predicted the formation of friendships among married military veterans at MIT. They found that what mattered most was not similarity, but proximity. In a college dorm or an apartment building, the person you’re most likely to befriend is your neighbor. If you don’t happen to live near a mailbox or stairs, odds are that your friends will be limited to your floor. Although friends may well be the family you choose, you don’t really choose them that carefully. —- Adam Grant

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The Data Examiner – Watch:

** The Pangolin: The world’s most trafficked mammal. WATCH

** Street scenes from New York in the 1930s. WATCH

** Why marriage is thriving – and dying – in different American classes. WATCH

** Bizarre medical practices from history. WATCH

The Data Examiner – Lens:

Laura Les and Dylan Brady of 100 Gecs. The duo’s anticipated second album, “10,000 Gecs,” mashes together genres different than those on their electrifying 2019 debut.

The Data Examiner – Digits:

** Trending down: The number of executive administrative assistants in the U.S. Between 2000 and 2021, the count dropped 63% from 1.37M to 508K. By 2031, the number is expected to drop another 20% to 404.4K.

** The price tag on New York City’s 1.5-mile Second Avenue Subway extension to East Harlem is now expected to be $7.7B, up $800M from previous estimates, making it one of the most expensive per-mile railroad expansions in human history.

** So far, the biggest movie of 2023 is 71-year-old Chinese filmmaker Zhang Yimou’s Full River Red, with the blockbuster raking in $670.3M so far in China. This week, it’s coming to 150 theaters in the US and Canada.

** It’s rough out there. Per estimates from Redfin, U.S. sales of luxury homes in the three months ending January 31 were down 44.6% YoY, and non-luxury sales were down 37.5%. In Miami, luxury sales dropped 68.7%.

** Instant Pot’s pop: Sales of the kitchen gadget reached a steaming-hot $758M in 2020, but cooled 50% to $344M in 2022. Instant Brands now has ~1.9K+ employees after cutting 15% of its staff.

The Data Examiner:

Where Are The Girl Scout Cookies?

The Girl Scouts of the USA are in a cookie shortage. Girl Scout troops sell ~200M cookies per year, bringing in ~$800M to fund activities. They’re so popular, other cookie companies cut advertising and lower sales expectations during the January-to-April selling season. But this year… cookies are in short supply, especially for online shoppers. When the Girl Scouts began selling cookies in 1917, members baked them. But as sales scaled, troops turned to commercial bakers. Today, ABC Bakers in Virginia makes ~25% of the cookies, and Ferrero-owned Little Brownie Bakers (LBB) in Kentucky makes ~75%, per CNBC. Since January, LBB has experienced delays due to supply chain issues, labor shortages, and weather-related power outages. Ferrero maintains it’s still on track to meet initial orders, but many Girl Scouts have been unable to meet their sales goals.

The Data Examiner – Reader Poll:


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A smart, strategic P.R. approach typically touches the owned and earned aspects, supplementing paid advertising and strengthening a multifaceted marketing program. In other cases, P.R. stands alone to deliver a particular set of outcomes, which may include: Obtaining what cannot be bought, such as prominent coverage in select consumer and business media; The need for specific targeting of certain individuals and groups that cannot be reached through mass media channels; Budgets that dictate laser-like focus versus scattershot outreach, especially for emerging businesses.

The Data Examiner – Worth A Look:

1. Author Nova Wallace “Bipolar Bears”
2. Lenny Esmond CPA                           
3. Alen Lal Answer Communications      
4. The Last Waltz Amazon book             

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